Our Story

Experience Adirondack life through products inspired by and created in the Upstate New York forest preserve. Scented lotions, cleansers, creams, hand-poured candles, room sprays, and more are free from phthalates, SLS, and synthetic preservatives. Eco-friendly and committed to community and conservation.



Every Pure Placid bottle wears a beautiful blue ribbon. This blue represents the Blue Line perimeter of the Adirondack Park.

It is an outline of precious, protected land.

Our blue ribbon pays homage to that Blue Line. It represents a commitment to the environment, our workers and your well-being – the cornerstones of the Adirondack Park itself.


Serene waters sparkling in the sun. Immersed in a crystal-clear lake of fabled depth. Winding through aromatic forests to a rocky summit with wide open vistas.It is a journey of the senses, an embrace of natural luxuries.

This is the Adirondack Park, a six-million-acre preserve. Home to legendary Great Camps that blurred the lines between indoor and outdoor. Where twigs and bark blend seamlessly with decor and smooth river rocks form a fireplace. It is the origin of rustic elegance.

It is the inspiration for scents that seduce, enchant, and tell an extraordinary story of the highest peaks and deepest lakes.

This is Pure Placid.

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Marcy Miller created Pure Placid in 2015. Marcy grew up where the mountains meet the lake in the heart of the Adirondacks. She’s named after its highest peak, Mount Marcy.The pristine beauty and natural scents of the six-million-acre Adirondack Park inspired Marcy’s lifelong passion for fragrance.

“Pure Placid is a philosophy—a way of life—and represents the place I love. It’s the purity of the highest peaks and tranquility of the deepest lakes. It’s telling the story of the Adirondacks through scent, a gift wrapped in a blue bow. My dream is to share it with you.” – Marcy

As a child, Marcy played in her parents’ herb shop, where she would create sachets and scented perfumes. Her parents instilled in her a love for nature and environmental responsibility.As an adult, Marcy studied massage therapy in New Mexico, chemical-free cosmetics under Horst Rechelbacher (founder of Aveda), and essential oils under Dr. Gary Young (founder of Young Living Essential Oils). This strong base of knowledge led to Marcy’s commitment to natural ingredients and respect for their powers.

Marcy opened a spa with her mother and sister. They sought natural products to use in their services but struggled to find ones that were beautifully presented and luxurious in feel. So she made her own.

Her first lotion blended balsam, clementine, lavender, bergamot, and lemon. It shared an experience through scent: a tribute to mountain hikes with the clementines her mother packed for her. More scent experiences followed, and Pure Placid was born.

From modest beginnings, Marcy has built Pure Placid into a best-loved brand of the Adirondacks with a following that reaches worldwide. With her customers growing, Marcy sought the best in the business to help her refine the Adirondack scent experience.

Marcy found the perfect collaborator in renowned fragrance expert Ann Gottlieb, known in the industry as “The Nose.” Ann and Marcy met with master perfumer Jerome Epinette from Robertet to create a collection of scents that truly transport people to an extraordinary place.