The Journal

Pure Placid Magnesium Spray on a bedside table
How to Use Magnesium Spray (and Why I Made It)
Balsam and Cedar soy candle burning in a woodland scene with cedar and pine
Best Non-Toxic Candles: What to Look For
Balsam and Cedar goat's milk hand soap in a white pump bottle
The Complete Guide to Buying Hand Soap
A lit Pure Placid soy candle on a woven mat with an even melt pool
Candle Care 101: How to Make a Candle Last Longer
A Pure Placid candle lit in a living room in the evening
How to Scent Every Room in Your Home: A Complete Guide
Pure Placid soy candles, hand-poured in Lake Placid, New York
Best Calming Candles for Stress and Anxiety
Golden hour light over the lake and mountains in Lake Placid, New York
The Scent of the End to a Perfect Adirondack Day
An Adirondack chair on a summer porch overlooking the lake — Pure Placid
The Adirondack Chair
Lilacs in full bloom by the deck in Lake Placid
Summer by the Lake
Our Purity Promise
Our Purity Promise
This Isn't Fragrance for How You Smell
This Isn't Fragrance for How You Smell
I've Been Studying Scent My Whole Life. Here's What I Know.
I've Been Studying Scent My Whole Life. Here's What I Know.
The Place That Made Everything
The Place That Made Everything
The Scratch-and-Sniff Sticker That Changed Everything
The Non-Toxic Candle Guide: What to Look For (and What to Avoid)
The Non-Toxic Candle Guide: What to Look For (and What to Avoid)
5-5-5 breathing technique
5-5-5 Breathing Technique for a Calm Mind
6 Reasons Soy Candles Are The Best For Your Health
6 Reasons Soy Candles Are The Best For Your Health
Balsam and Clementine
Balsam and Clementine: The Scent That's Been Around Longer Than Pure Placid
Candle Making Classes Lake Placid
Candle Making Classes in Lake Placid, NY: Everything You Need to Know
The Mountain That Shares My Name
The Mountain That Shares My Name
Mother's Day Gift Guide 2026
Mother's Day Gift Guide 2026: The Best Candles and Natural Gifts for Every Mom